Utilizing Midjourney and Vectorizer.ai, I have developed a comprehensive library of vector illustrations with a consistent style, designed for use in print, web, or motion graphics for a fictional outdoor retailer client. The deliverables include a diverse range of elements to support various design needs. Specifically, the library comprises: 7 backgrounds representing different biomes: desert, forest, beach, mountains, snow scene, river, and prairie. 7 midground natural elements. 7 midground structural elements. 7 medium-sized gear elements. 7 small-sized gear elements. 7 diverse individuals representing various identities and 7 animals.
This extensive collection ensures that the retailer has versatile, high-quality illustrations for multiple applications, reinforcing a cohesive brand identity across different platforms. Each element is meticulously crafted to capture the essence of outdoor adventure and appeal to a broad audience, enhancing the overall customer experience.